Owen was approached by London agency Here Design to collaborate with the brand to bring their fabulous bottles of single malt whisky to life, through a series of handcrafted paper sets. Each set conveys the flavour profiles of each whisky, as well as capturing the base honey flavour that runs through the whole series. For this Owen selected various flavour notes to bring to life in a graphic, abstract and expressive manner, playing with various stocks and papercraft techniques, as well as basing the design around organic flowing honey layers, with the increasing number of layers linking to the age of the whisky.

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I selected various flavour notes to bring to life in a graphic, abstract and expressive manner, playing with various stocks and papercraft techniques, as well as basing the design around organic flowing honey layers, with the increasing number of layers linking to the age of the whisky.

To capture the sets Owen brought in London-based photographer Mitch Payne, who added his lighting magic touch to bring in that ‘honey‘ glow. A series of wonderful short films in collaboration with The Forge were also created, which really show off the depth and detail of the set, as well as The Balvenie's stunning bottles.

The final stills and videos were later used as reference by Parisian studio Parallel who recreated the sets for a series of wonderful digital animations, pushing the boundaries of possibility, with the elements growing infront of your eyes. The work was also re-interpreted for large airport installations, as well as a series of pop-up books, housing a selection of miniature bottles of The Balvenie's gorgeous whisky.